Coco Gauff joins Tom Brady's company: a partnership that goes far beyond tennis
At just 21 years old, Coco Gauff is shaking up the norms of women's sports by joining Tom Brady's media company. A powerful, strategic, and deeply personal choice.
At an age when others are still seeking their path, Coco Gauff is already carving her own with impressive clarity. Not content with being one of the most prominent figures in world tennis, the American champion has just taken a major step in her career: she is joining Tom Brady's content production company, "Religion of Sports (ROS)," to amplify her voice and those of others.
Founded by Tom Brady, Michael Strahan, and Gotham Chopra, ROS aims to tell sports stories differently. A mission that perfectly aligns with the ambitions of Gauff and her own company, "IROC," co-founded with her family to produce impactful content.
The objective of this partnership is clear: to produce powerful, moving, and representative content. Long-form documentaries, committed brand campaigns, and narrative formats that go far beyond mere "highlights" or match summaries.
Gauff and ROS have their sights set on underrepresented voices, those that haven't always had access to the spotlight. And while Coco is at the peak today, she hasn't forgotten where she comes from.
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