Impressive TV ratings for the Davis Cup in Italy
The year 2024 was full of success for Italian tennis. Buoyed by Jannik Sinner, world no. 1 in the men's category, and Jasmine Paolini, world no. 4 in the women's category, Italy enjoyed a dream week following back-to-back triumphs in the Billie Jean King Cup and Davis Cup.
Following the two Italian teams' good results throughout the week, many viewers turned on their televisions to watch the Davis Cup final.
Sinner's decisive match against Griekspoor drew almost 6 million viewers, representing over 30% of audience share.
The first singles match between Berrettini and Van de Zandschulp attracted around 4.5 million viewers, or 29% of the time slot's audience share.
These high ratings show just how much tennis is now followed in Italy, mainly thanks to the performance of world No.1 Jannik Sinner.