A Milestone for Alcaraz: His Own Nike Logo Unveiled at the Masters
A new symbol for an already exceptional career. Carlos Alcaraz will present his own logo created by Nike in Turin, joining the ranks of Roger Federer and Rafael Nadal.
Having become a true star in the tennis world and the sports universe, Carlos Alcaraz will soon be part of the exclusive circle of players with their own logo with the equipment giant Nike.
This is what the media outlet Murcia Plaza reveals, announcing that the world No. 1 will unveil his logo during the ATP Finals in Turin (November 9-16). Having worn the American brand's apparel since 2019, Alcaraz renegotiated his contract to the tune of 18 million euros per year at the beginning of 2024.
In the Nike tennis world, only Roger Federer (the 'RF' logo) and Rafael Nadal (a bull) had previously received this special treatment.
