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Djokovic's warning on the rise of padel: "It is necessary for tennis to innovate"

Novak Djokovic, tennis legend, urges the governing bodies of his sport to react to the rise of padel on the international scene.
Djokovic's warning on the rise of padel: It is necessary for tennis to innovate
© AFP
Adrien Guyot
le 05/12/2025 à 17h09
2 min to read

During the 2024 Wimbledon tournament, Novak Djokovic himself discussed the emergence of padel in a press conference after his victory against Alexei Popyrin in the third round. For the Serbian legend, who has won 24 Grand Slam titles, tennis lacks innovation and must do everything to attract a younger audience.

"We need to do better," says Djokovic

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"I think it is necessary for tennis to innovate. With the Grand Slam tournaments, we must ensure we attract a younger audience. When you see what they have done in Formula 1, in terms of marketing and sport growth...

I think we need to do better. I respect the governing bodies (the ATP and WTA). The Grand Slams will always manage, but the ATP and WTA need to improve in this area. We are lucky to play a historic and globally known sport.

We need to increase the number of people who make a living from tennis. I very rarely see the media writing articles to remind that only 400 players, men and women combined, on the professional circuit, singles and doubles, live from this sport. For me, that is something really very concerning. When a player wins a Grand Slam, we focus on the financial side: 'He won so much money.' But what about the secondary circuits?

"Padel courts are more economically viable"

Tennis is loved by millions of young children around the world who pick up rackets. But we are not making this sport accessible and affordable to everyone, especially in countries like mine where the Federation does not have a huge budget," lamented Djokovic, thus holding tennis authorities accountable. According to him, tennis is clearly increasingly competing with other sports, and must notably manage the constant evolution of padel.

And Djokovic added: "Tennis is the king of racket sports, and that's true. Now, there is also padel which is constantly growing. People have fun when they play it. And at the club level, tennis is in danger.

If we do nothing about it, states will convert all tennis courts into padel and pickleball courts, it's more economically viable. With one tennis court, you can make three padel courts. If you do the math, it's more financially profitable for clubs to have these courts."

Find the full investigation

Find the full investigation "Does padel threaten tennis? Immersion in the revolution shaking the established order," which will be available in full on the weekend of December 7th on TennisTemple.

Novak Djokovic
4e, 4830 points
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Vchowdary
He is absolutely true !
Instead of exhausting elite players and giving them all the opportunity, find a way to attract players to consider this as a living. With players, come support staff, infrastructure and more. Consider developing in populated countries like India, African continent, it will be big business. Look at the backing for cricket and badminton in India, if it can be tapped.. it would be game changing.

Tennis is an expensive sport to embrace and play !
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3j

why did tennis tonic void predictions on the match between Chwalinska and Huergo at the Quito tournament? The match was played to completion and on time. If TT feels the match is one sided, and of course it was, then don't put it up for prediction. This is getting irritating.

4j

The finals are here, and we scramble for the best finish. I've been chasing "King" all year and I was able to shrink the spread a little. Skelp is also closing the gap.

Seasons best to all the regulars in our league.

Will you all be back in the new year.?

5j

Steffi Graf completed a Golden Slam (not just a career Grand Slam) when she was 19. She is the only person to accomplish that, winning the four majors plus Olympic gold the same calendar year.

5j

Nov 30/25

What a finish this is.. I believe King has used his boost for today. Skelp is closing strong. Two wins and he claims 1st if I lose my last prediction.

6j

Gonna be difficult with only 2 pointers to choose from.